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is SEO bullshit

Is SEO bullsh*t or what?

Many of y’all know that I’m a web monkey – my dayjob is building & working on websites. I’ve been doing this for over 15y and consider myself to be more of a business consultant with some technical skills. I’ve learned a fair bit about SEO along the way. I started a newsletter on January 21, with the objective of attracting an audience. For ‘SEO purposes’ the newsletter issues are also available on my site (though published a few days after subscribers get them). A couple of SEO points I picked up during my years – pretty straightforward, basic stuff: … Continue reading

The best free Mailchimp popup

The best free Mailchimp popup

The built in Mailchimp popup feature sucks, like, major bungholios. It’s hidden amongst the Signup Forms as ‘Subscriber pop-up,’ has limited options, and no statistics. You can make it look ok but your control over who sees it is non-existent and you have no idea how well it’s doing. It just plain sucks. I added it to my site and never saw it once, whether I was logged in or in an incognito window. With no stats, I had no idea if anyone had seen it. The functionality is so limited it’s almost useless. A free WordPress popup plugin came … Continue reading

Print On Demand For Creatives

Print on Demand for Creatives

What is “Print On Demand?” Print on Demand (or POD for short) is both a process and a business model. The process is simply printing products on-demand (ie per order), on custom printers, with your designs. POD products range from perfect bound paperback books to a wide range of apparel, wall art, home decorations and more. The business model is where you work with a company to print products on your behalf. You pay the company for the printing and fulfillment (aka packing & shipping). All you do is design products, collect money, and provide support to your customers. It’s … Continue reading

Linktree style links page

How to create a Linktree style links page with GeneratePress Premium

I see a lot of people using Linktree & other services to create a ‘special’ & ‘pretty’ page of buttons instead of just linking to their homepage. It is a sensible idea to provide a mobile optimized set of links, especially if you have a specific link you want to direct people to from your latest post. But with the advent of WordPress’s block editor (aka Gutenberg), anyone with a WordPress website can easily make their own page. It may not look as pretty as Linktree or Milkshake but it could if you want to put some time into it. … Continue reading

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How to start a newsletter with Mailchimp & WordPress

Every creative entrepreneur needs a mailing list, unless you have a particularly good deal involving carrier pigeons. It’s the most personal and cost effective way to build a relationship with your fans. Marketing doesn’t have to be skeevy; sending emails is the best way to have a one-on-one interaction without invasive advertising. We’re going to use Mailchimp because it’s free plan is way more than enough for creatives to get started. Mailchimp also has outstanding documentation and there are tutorials up the wazoo online. This post is going to go over: How to create a Mailchimp account How to create … Continue reading